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London Air Ambulance: Fundraising Review and Strategy

A review of fundraising and strategy at London’s Air Ambulance involved:

  • Analysis of current fundraising
  • Benchmarking vs competitors
  • Identification of key issues and opportunities
  • Recommendations and action plan
  • Developing of a new fundraising strategy
  • Report to board

AAW's review of London's Air Ambulance's fundraising strategy and effectiveness really helped us choose the best approaches to growing our income. It gave a great understanding of where we were and gave us clear recommendations to follow. We have implemented the findings and seen very good results so far.

Jonathan Jenkins, CEO